Digital Rights Are Key to Intel's Digital Home Vision

For the digital home to work, Intel's Whiteside says the consumer must have enough rights to acquire and use digital media content. Like other Intel Corp. executives, Don Whiteside is enthusiastic about pursuing the company's vision of the digital home.

"The essence of the digital home is flexibility and portability of content," said Whiteside. "This means that any content can be played on any machine, whether it's a PC, TV or [mobile] phone."

But Whiteside isn't focusing on Intel's Viiv technology to make this happen. That's because Whiteside, Intel's vice president of technology and policy standards, isn't a technologist. He works with national regulators and policy-makers on issues of digital copyrights.

To achieve "flexibility and portability," Whiteside believes the consumer must have enough rights to acquire and use digital media content.